- blog n.
- Website on which an individual or group of users produces an ongoing narrative.
18 04/2008Never let an ad agency near your website
By Gerry McGovern
The average advertising agency fundamentally doesnât get the Web. Saatchi & Saatchi, BBDO Worldwide, J. Walter Thompson and Ogilvy are great advertising agencies. When it comes to managing their own websites, however, they are rank amateurs. They bring their print and TV thinking to the Web with embarrassing results.