Maître Philippe website

Propeller’s first foreign language site, Maître Philippe’s shop features Berlin’s finest wine and cheese.

Wine & cheese afficionado Philippe Causse contacted Propeller after seeing the Productive Gardens Shopify store and asked if he would be able to use the PG theme. Once we explained that all of our websites are individual custom designs Philippe was persuaded to let us see what we could do for him.

Building on the ‘Productive Gardens’ theme with a major graphical makeover, we were able to capture the style and essence of Philippe’s Berlin deli, incorporating some great antique grocery images Philippe was able to supply us with to give the final touch.

As with Productive Gardens, Maître Philippe takes advantage of the new Shopify ‘Showroom’ API incorporating AJAX technology to achieve a true one-page shopping experience. The shopping cart is available as a pop-up at the bottom of all pages and the lightbox feature is used to display product information on-screen rather than after displaying a separate page.

Hard on the heels of Productive Gardens who won orders within the first week of operation, Maître Philippe has already recorded orders ensuring his store is well and truly launched!

UPDATED: 15/05/07

No sooner had we posted this article than we were notified that Maître Philippe has been chosen as ‘Shop of the Moment’ on the Jaded Pixel blog. Following Elephant Rose and Productive Gardens, this is the third successive site launch for Propeller featured as a Shopify shop of the moment.