SEO

Switch to Google Analytics 4 Now - CRITICAL

If you use Google Analytics you may already have received one or more emails notifying you that Universal Analytics is being discontinued (or sunsetted in tech bro parlance) and will no longer operate after July 1, 2023. According to Google; 

21 June 2023

Google Chrome to mark all HTTP sites as “Not secure”

Last February we reported that from January 2017 Google would begin displaying the security of the website's connection in the address bar of Chrome browsers for any web page that displays a password and/or credit card field. Google has now taken things one step further. Beginning in July 2018 with the release of Chrome 68, Chrome will mark all HTTP sites as “not secure”.

12 February 2018

The Need For Speed

I feel the need. The need for speed!

Whilst its something we all notice when visiting and using websites, speed isnt usually something that clients attribute to SEO and page ranking. The reality is that in the mobile age speed is one of the most critical factors involved in where your website is likely to end up in Google's search algorithm.

16 March 2017

Boost your Google ranking with HTTPS (SSL)

Google studies show that visitors do not consider the absence of a “secure” icon as a warning, even though they absolutely should! Which is why Google is taking the extra step to warn Chrome users (Google's proprietary web browser used by more than 55% of internet users) when they're about to enter their sensitive information into a website that is not secure.

27 February 2017

Google take further steps to reward high-quality sites

In the face of increasing perversion of search results by black-hat SEO ‘experts’, one year on Google is now taking further steps towards rewarding high-quality sites and penalising ‘over optimised’ websites.

03 May 2012

Changes to Google Search

We reported back in April that Google’s Webmaster Central Blog had confirmed Google’s intention to factor page loading speed into its search ranking algorithms’.

06 December 2010

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